Business Climate

 

Description: This course examines the impact of changes in the external macro environment on industries and individual businesses. It follows the PESTEL framework, which considers political, economic, socio-cultural, technological, environmental, and legal forces.

Writing Intensive: Note that this course requires five individual paper submissions (draft and final version) and approximately half of the course grade is related to individual writing and peer review of writing.

LearningObjectives:

A student who successfully completes this course should be able to:

• Describe the PESTEL framework.

• Analyze and explain the impact of a change in the political environment on an industry or business.

• Analyze and explain the impact of a change in the economy on an industry or business.

• Analyze and explain the impact of a change in the socio-cultural environment on an industry or business.

• Analyze and explain the impact of a change in technology on an industry or business.

• Analyze and explain the impact of a change in the natural environment on an industry or business.

• Analyze and explain the impact of a change in law or regulation on an industry or business.

• Write clearly and concisely.