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IB Guest Speaker: Northwestern Mutual

Madison May (IB-21), Davonte Anderson, Campus recruiters, and Diego Bacellar, Financial Advisor, from Northwestern Mutual conducted the IB Guest Speaker Challenge at the Integrated Marketing and Sales course of Dr. Carlos Valdez (Thursday’s 12 pm). Diego Bacellar first provided a conference about his professional path, Northwestern Mutual and Sales. Then they led the case challenge that consisted of a role-playing sales exercise. The students prepared in teams a week in advance to develop and practice their sales script and implement the SPIN selling technique.

Congratulations to team 1: Madison Amato, Taylor Super, Tyler Avron, Alex Clement and Valentin Roman because they performed the best role-play based on Northwester Mutual feedback.

The IB program wants to thank Madison, Davonte and Diego for their time and support of the IB program and the IB Culture. Go IB!!!


Guest Speaker